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Portfolio
Experiential Design
VLab Air
EXPERIENTIAL DESIGN / STRATEGY / CREATIVE DIRECTION
The goal here was to utilize an existing space on Viasat's campus to create an immersive experience that educated visitors and inspired them to be a part of Viasat's vision for aviation.
The audience was wide, from potential customers, partners, and investors, to employees and their families. And the stories were varied, needing to evolve with Viasat's business needs.
I worked on the vision, the strategy to tell all the layered stories, and the experiential design.










Compare to the original space, which was a non-experience:


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